Category Archives: McDonald’s

Facebook growth rate: quicker than a (social) ray of light – and almost a nation on itself

Posted on February 2, 2012 by Stefano

Following yesterday Facebook’s filing for IPO – and all the consequent hype about this, let’s look at what’s really behind the Facebook business. According to this infographic from Fusioncharts: every 8 seconds people from everywhere in the world sign in … Continue reading →

Posted in Advertising, Brand, Business, Business Model, Digital life, Digital media, Facebook, Facebook Pages, Facebook Pages for Business, Facebook Timeline, Financial, Infographic, McDonald's, Media, Mobile advertisement, Mobile marketing, Online advertisement, Research, Social family, Social gaming, social habits, Social initiatives, Social Life, Social marketing, Social Media, Social network, Social news, Social survey, Stock market, Survey, Tech industry, User experience, User survey | Tagged , , , , , , , , | Leave a comment

Social media by the numbers: an illuminating infographic full of useful info

Posted on August 30, 2011 by Stefano

It’s quite reassuring: social media works – at least if you take a look at this well-thought-out infographic published by Mashable. We get numbers at large (I didn’t know myself there are 4 billion “things” shared each day on Facebook … Continue reading →

Posted in Advertising, Facebook, Facebook Pages, Facebook Pages for Business, Free guide, Gaming, Google, Google Plus, Google+, Infographic, Linkedin, Marketing, McDonald's, Media, Mobile gaming, Mobile marketing, News, Online advertisement, Online Gaming, Report, Social gaming, Social initiatives, Social marketing, Social Media, Social network, Social news, Social survey, Startup, Tech industry, Twitter, User Engagement, Viral marketing, Web Marketing | Tagged , , , , | 1 Comment

McDonald’s Drink Days experiential marketing: 4,000 CDN $ truly frozen coins

Posted on August 7, 2011 by Stefano

Ok, this has nothing to do with social media, digital media or social networks – it’s all conventional, real-world experience. In order to promote Dollar Drink Days, McDonald’s Canada set up this experiment. The place: an Alberta summer beach party … Continue reading →

Posted in Advertising, Brand, Fast food, Marketing, McDonald's, Social gaming, Social initiatives, Social marketing, Social Media, User Engagement | Tagged , , , , | Leave a comment

McDonald’s nice marketing idea: Pick’n’Play with smartphones, watch on wall videos – and get a free lunch too!

Posted on June 15, 2011 by Stefano

People may do anything for a free lunch (don’t mind “There ain’t no such thing as a free lunch”) these days – or just to have fun? Even stare at an interactive billboard outside a McDonald’s in Stockholm and play … Continue reading →

Posted in App world, Brand, Fast food, iPad, iPad 2, iPhone, Marketing, McDonald's, Mobile marketing, News, Online advertisement, Smartphone, Social initiatives, Social marketing, Social Media, Social survey, User survey, Viral marketing, Web Marketing | Tagged , , , , | Leave a comment

Fast food, social media, user survey: an infographic that tells a lot – and it’s not that fast

Posted on June 13, 2011 by Stefano

Fast food is a part of American life, whether we like it or not. But social media users aren’t scarfing down that junk, are they? Sounds like a good topic for a survey filled with statistics that are both obvious … Continue reading →

Posted in Infographic, Marketing, McDonald's, News, Social initiatives, Social marketing, Social Media, Social survey, User survey | Tagged , , , | Leave a comment